Insurance premiums are billed and collected by either insurance
companies or franchisees. Brooke requires premiums
be collected by insurance companies, not franchisees,
when direct insurance company billing is available. In
those circumstances when insurance premiums are billed
and collected by franchisees, they are required to process
these premiums in a responsible manner. Franchisees
must never succumb to the temptation of using these premiums
to pay business or personal expenses. Brooke has
safeguards in place to help ensure insurance premiums are
handled responsibly by franchisees because of the obvious
importance to consumers, regulators and insurance
companies. These franchisee, or agency, billing safeguards,
although essential, are
cumbersome and expensive
to administer, which is the primary reason franchisees
are required to use direct insurance company billing
whenever possible.
Independent Trust Account Safeguard The responsible
handling of franchisee, or agency, billed premiums requires,
first and foremost, the immediate collection and
deposit of all such premiums in the independent trust account.
These premiums must never be used by franchisees
for payment of business or personal expenses. All franchisee
billed premiums received from customers are held in
the organization’s trust account until paid to insurance
companies. Correspondingly, all premium refunds received
from insurance companies for franchisee billed
policies are held in the organization’s trust account until
paid to customers.
Brooke’s trust account arrangement helps protect consumers
and ensure regulatory compliance by Brooke franchisees.
Many state regulators require trust accounts because
some independent insurance agents use premiums
collected from consumers to pay personal and business
expenses prior to ultimate payment of those premiums to
insurance companies, creating the potential for agent
fraud and abuse. Trust account arrangements are especially
important for agents who are past due in payments
to their creditors and are tempted to use insurance premiums
to fund business operating expenses.
Premium Allocation Safeguard Brooke’s franchise
agreement specifically provides for the immediate allocation
of all franchisee, or agency, billed insurance premiums
directly from insurance company statements to the
franchisee’s monthly statement. This allocation provides
the foundation for monitoring to ensure franchisees are
handling premiums in a responsible manner.
In accordance with the franchise agreement, agency billed
premiums are immediately recorded as charges to franchisees’
statements when billed by the insurance company
or, in the case of online premiums, when electronically
deducted by the insurance company. Agency bill charges
are directly passed through to franchisees’ monthly
statements in the amounts billed or deducted by the insurance
company in accordance with the franchise agreement.
Franchisees do not, and should not, have the flexibility
to determine when and what must be paid to insurance
companies for premiums collected from consumers
because this creates the potential for agent fraud and
abuse. For example, franchisees could take the premiums
collected from consumers and deposit to their personal
account instead of the trust account, and this fraud would
go undetected if it were not for Brooke’s practice of immediately
and directly passing through to franchisees’
monthly statements the amounts billed or deducted by
insurance companies. Regardless of whether franchisees
are fraudulently pocketing premiums that belong to insurance
companies or are just poor collectors, any such
amounts are identified by Brooke at the end of the statement
cycle as uncollected premiums (see Uncollected
Premium Safeguard) and the franchisee is required to pay
the premiums. It is franchisees’ responsibility to collect
agency bill premiums and promptly deposit them in a
Brooke trust account.
Premium Matching Safeguard Another safeguard for
ensuring franchisees handle franchise billed premiums
responsibly is the matching of premium deposits made to
the independent trust account (as required by the Independent
Trust Account Safeguard) to the agency billed premiums allocated to franchisees’ monthly statements
(as required by the Premium Allocation Safeguard).
Agency billed premiums deposited by franchisees are recorded
as receipts to franchisees’ monthly statements immediately
upon verification by the processing center that
the corresponding deposit has been made by the franchisee.
Premium matching does not occur until the deposit
has been verified and the corresponding receipt recorded
to franchisees’ monthly statements. The timeliness of the
deposit verification process is reliable and certified by the
processing center’s deposit verification team each month.
Uncollected Premium Safeguard By matching the premiums
recorded as receipts to franchisees’ monthly statements
with the premiums allocated to franchisees’
monthly statements (as required by the Premium Matching
Safeguard), Brooke can identify premiums that franchisees
have not collected, or have collected and not deposited
to the independent trust account (as required by
the Independent Trust Account Safeguard).
Although it is best practice to collect premiums when an
application is completed, if a franchisee does not follow
this common sense approach, this safeguard helps the
franchisee manage their accounts receivables. It also
helps franchisees identify employee issues and concerns,
such as employees in need of additional training on how
to collect and deposit premiums or, worse yet, employees
who are collecting premiums but converting them to their
own use instead of depositing them as required.
Escrowed Premium Safeguard Receipts from a customer
for insurance premiums due to insurance companies
or receipts from insurance companies for return premiums
due to consumers must be held, or escrowed, in the
independent trust account until paid and are, therefore,
unavailable for use by franchisees.
By identifying those premiums recorded as receipts to
franchisees’ monthly statements that do not match with a
premium allocated to franchisees’ monthly statements,
Brooke escrows in the independent trust account those
premiums obligations that remain unpaid to insurance
companies. Correspondingly, Brooke escrows in the independent
trust account those return premiums due to consumers
by identifying premium credits allocated to franchisee’s
monthly statements for which a matching check
has not been written to the consumer.
This safeguard is especially important in connection with
those franchisees who lobby for access to the escrowed
funds to pay business or personal expenses. In addition,
this is a helpful safeguard for well-intentioned franchisees
because it serves as a helpful “tickler” if a policy is, for
some reason, not issued in a timely manner. If a receipt
remains escrowed for an unreasonable length of time, it
signals to the franchisee there may be a problem with policy
issuance and that a call should be made to the appropriate
insurance company to check the status.
Policy Cancellation Safeguard After monthly franchise
statements are finalized each month, cancellation letters
are prepared for all uncollected premiums. If the franchisee’s
account with Brooke is not in good standing, then
Brooke typically sends cancellation letters directly to the
franchisee’s customers.

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