Hi! I’m Brooke, the new face of Brooke Insurance.
Through a
lengthy interview process, I was recruited by Brooke to tie together
the company’s branding message. It is my mission to
make the Brooke brand recognizable and consistent for consumers
both locally and nationally. In my recent months with
Brooke, I have built quite the portfolio. I made my advertising
debut on television in Arizona, California and Virginia. I’ve
also appeared on billboards in other major metropolitan areas.
* Check out my television debut…
About Brooke
The silhouette was created in late 2006 by Seraphein Beyn, a
Sacramento-based advertising agency. The idea behind the silhouette
was to create a character who could be used in various
markets and demographics across the country. Brooke is versatile
and can be placed in many different virtual settings. Her
purpose is to make the Brooke brand personable and introduce
local Brooke agents to consumers. The first step in branding
Brooke Insurance is to create a memorable, consistent message.
Brooke’s silhouette is the memorable and personal piece whose
purpose is to deliver the Brooke message in a clean, consistent
manner.
The Voice of Brooke
The voice of Brooke is Rachel Songer of Sacramento. Rachel is
a popular voice in the Sacramento area whose credentials include
voice for Nissan ads and Mattress Discounters, performances
at Carnegie Hall and the Lincoln Center, and supporting
roles in a Hallmark Channel television movie and other independent
feature films.
Brooke Jingle
Listen to the Brooke Jingle
The Brooke jingle was created by production company Sillas
Group, a southern California company. Maranatha producer
Phil Sillas of Sillas Group, developed Brooke’s current jingle,
and is an accomplished songwriter for Maranatha Music. Maranatha
got its start in the early 1980s producing jingles for The
Clapper and Chia Pets. Sillas has written songs for many top
recording artists such as Aaron Neville, Natalie Grant, and
Kathy Lee Gifford, to name a few. He has also produced music for several television series including “Melrose Place,”
“Dawson’s Creek,” “America’s Next Top Model” and “King of
the Hill.” Phil has also contributed to the movie scores of “Black Hawk Down” and “Enemy of the State.”
Seraphein Beyn advertising agency is a valuable contact for the
advertising center professionals. Through the agency, Brooke
has access to top talent for commercials, voices, music and jingles.
The ad center professionals also utilize Seraphein Beyn to
negotiate discounted rates on media buys through mass placement
on behalf of Brooke franchises across the country.
The television commercials can be visually
tagged with a franchisee’s personal
agency information including his or her
picture, name, phone number and Web
site. The tag is placed at the end of the
commercial in the last seven seconds
and can include have a voice over of the
Brooke agent’s personal information as
well. The end result is a professionally
developed commercial franchisees can
use to reach their local customer base.
Each commercial can also be translated
and voiced in any language.
* The television commercials in the newsletter are online streaming videos and do not reflect the actual final product. The television commercials produced by Brooke
are dubbed for television and are of the highest professional quality.
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